For plumbing businesses
Website care, local visibility, and managed call handling for plumbing businesses. I maintain the site, test its inquiry paths, and set up the right handoff for when you can't answer. You work directly with the person responsible for your site.
For established plumbing businesses with customers coming in and someone responsible for returning inquiries. Based in Florida, working with companies across the US.
John Barbagallo — Army sergeant, former lineman, nine years running WordPress sites.
These aren't statistics. They're the things I most often find when I check plumbing company websites. Some are visible from the outside in minutes; others — backups, account ownership, inbox delivery — can only be confirmed with access, which is why the report separates the two.
A customer types out the problem on their phone, hits send, sees an error — or sees "thanks" while the message never reaches your inbox. Nobody on your side knows it happened.
You're under a slab or in a crawlspace. The call rings out, the voicemail is full or ignored, and that customer is already calling the next name on the list.
Different phone number, old hours, an address from two trucks ago. Customers trust the listing they saw first. A mismatch isn't always a mistake — sometimes it's a tracking number — but it always needs confirming.
Plugins years out of date, no working backup, hosting nobody has the login for. It works until the day it doesn't, and that day is always a busy one.
Give me your website address and an email to reply to. Within a couple of business days you get a short report on what I checked from the outside: what I observed, what still needs confirming, and the next useful step. If nothing's wrong, the report says so.
Website and a reply email. That's all I need to start.
Forms, phone links, listings, mobile load — what's observed, what needs confirming.
Within a couple of business days, with the next useful step and a fixed price if a repair makes sense.
The report identifies what was checked, what remains unknown, and the next useful action.
Every plan includes hosting on managed infrastructure, tested updates, daily off-site backups, uptime and security monitoring, and a login where you can see the work completed on your site. Included usage and any additional charges are agreed before onboarding. Month to month, with 30 days' notice to cancel.
| Feature | Site Care$299/mo$499 setup | Local Visibility$699/mo$999 setup | Call Capture$1,199/mo$1,499 setup |
|---|---|---|---|
| Best for | A site that's fine but nobody's watching it | Not showing up when locals search | Missing inquiries while you're on jobs |
| Includes | Hosting, tested updates, backups, monitoring | Everything in Site Care, plus local visibility work | Everything in Local Visibility, plus managed call handling |
| Inquiry-path checks | Forms and phone links tested monthly; a tagged test submission traced to your inbox | Included | Included |
| Content edits | A separate 30-minute monthly allowance for content you supply | Same allowance | Same allowance |
| Google Business Profile & listings | — | Agreed profile fields kept accurate; a defined set of listings checked for consistency | Included |
| Search visibility | — | Technical checks, plus one existing page improved each month. Not content production or link campaigns | Included |
| Inquiry tracking | — | Calls and form inquiries tracked from the sources we configure; page detail where available, unknown sources marked unknown. Included minutes stated in your agreement | Included |
| Managed call handling | — | — | Owner-approved answering rules, service-area screening, details delivered to a named person on your team, unresolved inquiries visible, tested fallback, reviewed monthly. Your existing phone software is used first if it fits. Your team calls customers back. |
| Your login shows | Work completed on your site | Plus recorded inquiries and their known outcomes | Plus which inquiries still need a callback and who's responsible |
| Response | Within one business day during support hours | Within one business day | Within one business day |
A site that's fine but nobody's watching it.
Not showing up when locals search.
Missing inquiries while you're on jobs.
Access and condition review, agreed migration, backup and recovery configuration, and a baseline contact-path test.
The Site Care setup, plus a profile and listings baseline, tracking configuration, and the first prioritized improvement plan.
The Local Visibility setup, plus a phone-system review, an approved call flow, fallback configuration, controlled test calls, and handoff to your callback owner.
One site and one location per plan. Setup and first month are due before onboarding. Upgrading later is charged for the additional onboarding actually required. Sites with existing compromise, blocked account transfers, or unusual migrations are quoted separately.
No surprises is the whole point. Every step, in order, with typical timing. Timing depends on how fast access and content arrive from your side — I'll tell you where we are at each step.
You send the website address. I test it from the outside the way a customer would use it and send a one-page report: observed, needs confirming, first step.
We go through the report. I recommend one plan — not three — and tell you the setup fee and monthly fee. If a plan isn't the answer, I say so and quote the repair instead.
A plain-language agreement: what's included, response times, what you own, how cancelling works. Setup and first month are paid before onboarding starts.
Access, migration to managed hosting, backups and monitoring, a baseline test of every contact path. Local Visibility adds the profile and listings baseline and tracking. Call Capture adds the phone-system review, an approved call flow, and controlled test calls — nothing goes live to real customers until the tests pass and you've approved the script.
Everything is watched closely. Your login opens at the start of service with the work log filling in as things are done. On Call Capture, the first 20 live calls are reviewed one by one.
Tested updates, backup verification, the contact-path test, listings check on Local Visibility and up, the monthly summary in your login — and, on Call Capture, a short review of how intake went and what to adjust.
What I need from you, what I do with it, and how long it takes. Setup fees cover this work.
You shouldn't have to take my word for what was done. This is a concept preview with sample data, not a client's records — each panel is labeled with the plan that includes it.
Every update, fix, test and change, dated, in plain language. If it's not in the log, it didn't happen.
Calls and forms from the sources we configure, with what's known about each: replied, booked (only when your team confirms), screened out, or unknown. Test submissions are tagged and excluded from counts.
Which inquiries still need a callback, who owns it, and how long it's been waiting. The orange one at the top is the one to make now.
John Barbagallo. Army sergeant, then a lineman, then nine years building and running WordPress sites — including 30-plus production sites and their servers, managed alone, for a company that depended on phone calls. I also build software: SplitForge, browser-based data tools. More about me.
You work directly with me, and every request has a clear status. The free check shows you the standard of the work before you pay for any of it.
Fixed project scopes. Additional development starts only after you approve an estimate and a spending cap.
Website rescue. One accepted, diagnosed repair. We agree on the problem, the fixed scope, the completion test, and the delivery date before payment. If the issue needs broader work, I quote it separately before starting.
WordPress rebuild. A five-page business website with a written scope and tested inquiry paths. Half before work starts, half at the agreed launch milestone. Typical build window about three weeks after access and approved content are ready. Includes an ongoing Site Care requirement from $299/month, stated before you sign.
Approved development. Estimate and spending cap approved in writing first.
One paragraph on what's wrong is plenty. Not sure anything's wrong? Start with the free check.
Support hours 9–5 Eastern, Monday to Friday. Melbourne, Florida, working with plumbing businesses across the US.